We are proud to announce an exciting new partnership with Korean skincare brand Erborian. The initiative brings together our expertise in digital wellbeing and Erborian's commitment to uplifting self-esteem. Together we look forward to tackling negative online experiences and the impact they can have on people's self-esteem.
Centered around The Erborian Self-Esteem Club, this new partnership is built on a shared belief that confidence, self-worth, and wellbeing should be supported both online and offline. Cybersmile has always believed that our online experiences shape how we feel about ourselves. The Erborian Self-Esteem Club reflects a similar philosophy that self-esteem and self-care are deeply connected and that everyone deserves to feel comfortable in their own skin.
As part of the partnership, joint research and a brand-new evidence-informed Erborian Self-Esteem Academy will be developed to provide people of all ages and abilities with the knowledge and skills required to deal with cyberbullying and abuse while safeguarding their wellbeing.
We see every day how deeply online environments can affect our mental health and self-esteem. Cyberbullying, comparison culture, and unrealistic beauty standards are all negatively impacting our confidence and wellbeing. Partnering with Erborian allows us to combine expertise and influence to create evidence-led resources that help build stronger, more resilient digital citizens.
Laura Lewandowski, Chief Policy Officer, The Cybersmile Foundation
The Challenge We're Addressing
The internet and social media can be incredible for connection, creativity, and self-expression. However, they can also present major risks, including cyberbullying, social comparisons, and unrealistic beauty standards that can deeply affect self-esteem and mental health.
With the rise of social media and internet use, cyberbullying has become a more common online experience that can deeply impact one's self-esteem. Erborian is dedicated to helping individuals feel good in their skin and is proud to partner with The Cybersmile Foundation to help combat cyberbullying and support stronger self-esteem for all.
Dorothée Massoulier, CEO, Erborian
Working closely, Cybersmile and Erborian will research and develop a range of practical, accessible resources to help people navigate online environments with confidence and resilience.
What We're Creating Together
We will work together across key areas on projects that create meaningful, long-term impact. Initially we will undertake new research and publish a report exploring how online experiences influence our self-esteem and emotional wellbeing.
We will then use the findings from the research to develop a brand-new Erborian Self-Esteem Academy, an expert-created interactive learning experience designed to:
- Help people stay safe online
- Safeguard their mental health
- Build their emotional resilience
- Strengthen their self-esteem
These resources will be practical, evidence-informed, and grounded in real-life experiences, giving people valuable skills that they can use to stay safe online.
As digital spaces continue to influence how people see themselves, this partnership will focus on equipping individuals with the tools, insight, and support needed to build self-esteem, strengthen emotional resilience, and navigate online environments in healthy ways.
Follow @CybersmileFoundation and @erborian_usa on Instagram to stay updated on exciting partnership activities!